Toblerone Triangle Trip 2010-2011

Driving awareness for Toblerone and Toblerone Tiny products leveraging their brand equity, the triangular shape. Designed the promotional On-Pack Stickers, in-store Displays, Headers, Print Ads, Microsite, Web Banners, coupons, and custom-made Toblerone Tiny pouches sampled on Air Canada flights.

Art Direction, Design

Agency: Armstrong Partnership Ltd.